Over the next couple of weeks, we’re going to discuss some simple and cost effective ways to refresh the décor your restaurant while making a conscious effort to increase sales. In this first part in the series we’re going to be discussing specialty bar glassware.

When trying to decide what type of glassware you want to use your bar the “fun factor” has to be part of the consideration. Who wouldn’t want to have a margarita served in an awesome looking cactus glass? A piece of glassware like this serves as conversation starter that draws in and encourages others to take part in the fun. We all know that customers will want to share and experience things that others around them seem to be enjoying and this isn’t just limited to people in the same party. How many times have you heard this while walking the dinning room or bar of your restaurant, “Waiter, what is that person over there having?”

Another good example is a football glass. Imagine that its game day and you’re running a beer special; go that extra mile and serve the beer special in football glass. Now tell me, who is going to want to be the odd man out when everybody around them is drinking out of a football mug? That’s right; nobody.

One simply can not talk about specialty glasses without talking about the martini. Your bar isn’t serving just one type of martini, so why is it serving them all in the same glass? Mix it up a little with different style glasses for different martinis. Someone orders an appletini put it in a z-stem martini glass; lemontini gets a curved martini glass. Have fun with it!

Here at Serv-U we feature a wide range of specialty glassware that is sure to fit any style. If you have addition questions, feel free to contact us via phone at 800-797-3788 or click the picture of the customer service representative at the top left corner of each page of the site to launch a live chat.

Be sure to check back for part two of eight in our series: Easy ways to refresh the look of your restaurant: part two - quality glassware